Case study
Full brand development and marketing management
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Logo design
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Branding across all documentation
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Website development and management
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Social media management
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Content creation
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Digital advertising
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Video and photography
THE BRIEF:
Nuëcø Group are an innovate independent British company established in 2019, specialising in the design, coordination, supply & installation of bespoke windows, glazing and heritage facades. The Company was founded by a team of industry experts within contracting, design and manufacture, all with main contracting background. The Company’s founders have a passion for streamlining the way the construction industry approach large commercial projects. They believe that through their combined expertise, and through unique relationships with their partners, they are able to offer fully co-ordinated management across the design and delivery of bespoke windows, glazing and heritage facades; removing hassle for contract manufacturers in a notoriously complex environment.
Nuëcø were looking for full support to build their idea and brand. They approached SWW Marketing for support in developing their whole brand including the design and production of a company logo, the design, development and management of a company website, branded documentation, social media management and video content.
CLIENT:
OUR SOLUTION:
SWW Marketing supported Nuëcø through all stages of their brand development, from logo design and production through to social media and paid advertising.
We first worked closely with the Nuëcø Team to understand their mission, their unique proposition and the core values that underpin their business.
We could then build on this to design the Nuëcø logo which represented the Company’s offering whilst also ensuring a clean, professional and recognisable brand identity that was flexible for use across multiple platforms.
With a new logo we were able to establish their brand identity across all their documentation such as policies, procedures, email signatures, letterheads, presentation templates and print materials. In addition, we developed brand guidelines to ensure all internal stakeholders were aligned with the brand and to ensure consistency across all communications going forward.
We also developed the Nuëcø company website which exhibited their core messaging whilst also providing clear navigation for users, and ensuring the site was optimised for search engines and flexible across different platforms.
Once the website was live, we built Nuëcø’s social media channels. We set-up the most appropriate channels for the business including LinkedIn and Twitter to address the commercial façade market, and Instagram to help build on the values and the people behind their business, something which Nuëcø were passionate to promote. We ensured clear and consistent brand messaging across all platforms and developed a plan to start building an audience and to ultimately start building the Nuëcø brand.
SWW Marketing now fully manage Nuëcø’s marketing including further website development and optimisation, design and print, content creation, social media management and digital advertising. We are currently in the process of developing video content to showcase the business.
RESULTS:
This was an exciting project for SWW Marketing and we were proud to be involved in building such an exciting brand. Our commitment to fully understanding the objectives of the business enabled us to seamlessly build a strong brand whilst limiting hassle for the Nuëcø team. We continue to work closely with Nuëcø in the management of all of their marketing, watch this space for new developments!
Nuëcø
We could not recommend SWW Marketing enough! Their knowledge and passion is unrivalled - they have done all our marketing with no hassle and as they say, maximum results!
SWW Marketing provide a range of marketing services, from market selection to search engine optimisation. View our full range of services here.