Case study
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Website re-design and ongoing management
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Social media management
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Content creation
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Digital advertising
THE BRIEF:
IWP Dansk are leaders in the preservation, restoration and replacement of heritage windows. Established in 1982, they have developed over 35 years of experience in the industry and have worked with a range of clients such as main contractors, councils, universities, homeowners and heritage trusts. Their experience of working with heritage and listed buildings has seen them work on projects including iconic London landmarks, lighthouses, schools, churches from as far back as the 11th Century, new build facades and 1960’s buildings.
The company were looking to overhaul their brand to help them win larger tenders. Their image was not reflective of their capabilities and was limiting their ability to secure larger commercial projects.
CLIENT:
OUR SOLUTION:
Once we had established their main objectives we set to work re-branding the company. We designed and built a them a new website, developed a content and social media marketing plan which would help reach the right audience, and designed and developed documentation such as presentations and brochures that would support them in their tender submissions.
More recently IWP Dansk were keen to better showcase their services to the domestic market. SWW Marketing have therefore been working to further develop the IWP Dansk website to ensure this market is addressed. This includes the ongoing development of content suitable for homeowners, the reorganisation of the Company's website and the development and management of Google and Facebook advertising.
We continue to work with IWP Dansk in the general management of their website, social media and content marketing, and are in the process of developing a video to highlight their expertise in heritage and bespoke window restoration.
RESULTS:
Helped increase turnover and size of projects won and they recently won a large contract with one of the biggest contractors in the world for one of the most prestigious jobs in London.
IWP DANSK
SWW Marketing have been amazing - they have helped build our marketing from scratch! Their strategy to design and their data driven approach means we see our results immediately! This visibility now allows us to target the markets we want and drive the value we need to succeed as a business. Maximum output with zero hassle! Would strongly recommend any prospective clients to trust SWW Marketing and their team to deliver exactly what your business needs”
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