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Case Study




We are responsible for a full rebrand of soterweb, a state-of-the-art Computer Aided Facilities Management (CAFM) and Contractor Management software, including the design of a new logo, website, social media implementation and management. We are responsible for the entirety of soterweb’s marketing support.


Soterweb was originally a subsidiary of Montgomery & Coupers and as a result appeared solely on their website as a sub-section. However, when Tracey, Rik and Jonathon approached SWW with the desire to make soterweb a sole entity, we knew we could help. By implementing a full marketing strategy via a multi-channel approach, we believe we can help soterweb grow and become a major player in the CAFM and Contractor Management software industry.


We were tasked with creating a brand that represented the innovative and incomparable platform that is soterweb and we believe we have done that across the various marketing channels soterweb has been employed. As well as digital marketing, soterweb has relied upon SWW to deliver various forms of traditional marketing – we have designed a 10m x 3m exhibition stand in accordance with the branding of soterweb that will be used at the London Build Expo 2022 in November. We have also designed brochures and flyers for the event.


Take a look at some of the images below to see our work:

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